Agrigem has announced several new partnership agreements with County Football Associations, which enable affiliated clubs to access special prices on a wide range of grass pitch-related products.

Whether clubs are creating a brand-new pitch, improving their current playing surface or trying to increase the number of games they can play each week, Agrigem’s unique understanding of both professional and grassroots pitches ensures that all affiliated clubs receive fantastic service and support in developing, improving and maintaining their pitches.

In addition to the highest level of technical advice and customer service, affiliated clubs receive a discount on all products such as fertilisers, grass seed, selective weed control, top dressing and line marking paint.

Agrigem’s Sales Manager, Martin Ford, who is a grassroots volunteer himself said; “We are thrilled that we have been able to partner with so many Regional FA’s. In addition to Lincolnshire, we also now work with Amateur FA, Northumberland, North Riding & most recently West Riding. Our “Putting the Grass Into Grassroots” initiative has been extremely successful and engaging with volunteers has reaped rewards for so many clubs already. Adam Grantham joined us last year as Technical Consultant for Sports Turf, and his vast knowledge from his experience as Grounds Manager at Reading FC has been invaluable to so many – myself included!”

Adam writes a monthly blog on a range of seasonal topics which is shared to affiliated clubs, and in addition to being available for practical help and support the team attend monthly forums and events wherever possible.

Martin continued “Having the right product at an affordable price is one thing, but having access to one of the country’s top grounds people really shows our commitment to grassroots sport, not just the professional game.”

Lincolnshire FA were the first partnership on board and immediately saw an impact, even during the pandemic. The two parties are now forging ahead with even more innovation in their offering.

Adam Thurston, Football Development Manager, Lincolnshire FA:

“Agrigem have been in partnership with Lincolnshire FA for over a year now. We have worked together on many aspects of improving natural turf pitches in partnership with our clubs, not only through technical advice and supply of materials, but on areas that will really innovate how our clubs can access information and the right products for what they need.  

Martin, Adam and the team really understand the issues and processes that grassroots clubs face and do their upmost to make things work as smoothly and quickly as possible for the volunteers who are giving their valuable time to improve their local pitches.”

Since The Lincolnshire FA joined, Agrigem have also welcomed the Amateur Football Association, Northumberland, North Riding and West Riding Football Associations with ongoing discussions with several more associations.

To take advantage of this offer or discuss how Agrigem can support the development, improvement or maintenance of your grass pitches, please contact Martin Ford at